PRAS Sneakers

PRAS stands for PARADISE RUBBER ATHLETIC SHOES.

The Kojima canvas used in the Shellcap sneakers is produced on 3rd generation Toyota power looms. The three-dimensional sewing along the shape of the foot can only be done by skilled craftsmen on machines they have uniquely mastered.

The molding and taping of the sole to the upper is achieved manually, also by hand.

The vulcanized soles are incredibly supple — a process that is a well-guarded secret, not to be seen on modern, mass-produced sneakers. They use special glues and tapes to ensure durability, shape and permanence. There is nothing left to question on these remarkable sneakers.

There are no modern iterations —iconic or otherwise— that come close to this level of quality, and style.